Launchpads student housing brand logo animation designed by 96ANDX

An affordable living opportunity created specifically for the lifestyles and budgets of college students

96ANDX was engaged to develop a brand identity and website for Launchpads, a new university housing development located in New York’s Hudson Valley. Tasked with creating a brand that resonates with the needs of today’s college students, 96ANDX drew upon research, personal experience, and tested archetypes to craft a powerful narrative and visual attributes.

The project included the development of a brand mark, core brand messaging, a design system, presentation materials, website, collateral, stationery, and brand guidelines.

Launchpads brand typography system designed by 96ANDX for student housing startup
Launchpads brand color palette created by 96ANDX for Hudson Valley student housing
Launchpads student housing website designed and developed by 96ANDX

“We could not have asked for a better partner than 96ANDX for our startup’s brand development. They were instrumental in helping us shape and refine our brand identity, and we could not be happier with the design work they produced for us.”

– Brendan Taliaferro, CEO

Launchpads branded business card mockup designed by 96ANDX

“We could not have asked for a better partner than 96ANDX for our startup’s brand development. They were instrumental in helping us shape and refine our brand identity, and we could not be happier with the design work they produced for us.”

– Brendan Taliaferro, CEO

Launchpads branded business card mockup designed by 96ANDX
Launchpads brand presentation deck mockup created by 96ANDX
Launchpads student housing marketing flyer designed by 96ANDX
Launchpads branded stationery suite designed by 96ANDX
Launchpads brand guidelines book developed by 96ANDX