Jake Yablonski

/Jake Yablonski

About Jake Yablonski

This author has not yet filled in any details.
So far Jake Yablonski has created 2 blog entries.

Why Localized Marketing Matters: Philadelphia’s Non-Transient Banking Customers

It’s no secret that Philadelphia’s banking landscape is shifting dramatically. With JPMorgan Chase expanding its retail presence into the city and the surrounding areas, the region’s already crowded banking market is set to get a whole lot more competitive. Moreover, in addition to JPMorgan Chase, the city is seeing an influx of other large financial institutions that want a piece of Philadelphia’s booming business activity, driving competitive pressure even higher for local and national players alike. For customers, the influx of new banks will probably be a good thing, as competition generally drives innovation and provides more buying options. That [...]

Facebook as a Data Powerhouse

DATA DRIVES EFFECTIVE MARKETING For marketing purposes, consumer data is an invaluable resource. Utilizing consumer data allows marketers to tailor their strategies to reach and resonate with specific audiences who are most likely to convert. If small businesses could specifically target their audience based on demographics, consumer behavior, income, and even trends in their personal life, could you imagine how much more powerful their marketing efforts could become? For any business owner with a marketing mind, this idea should sound quite alluring, but it's likely that many small businesses believe that they don't have the budget to mine or utilize [...]

By |2019-05-13T10:30:04-04:00January 15th, 2019|Advertising, Data, Millennials, Social Media|0 Comments